Backcountry

Backcountry.com’s first sale, an avalanche beacon, shipped from a garage in a small town in Utah in 1996. With hard work, perseverance, and a serious passion for the outdoors, that garage marked the beginning of a real success story.  Nearly 20 years later, Backcountry.com has grown dramatically, but has stayed true to its roots and core values. Employees are encouraged to ride their bikes at lunch and take off to ski on powder days. This authentic outdoor passion is immediately evident on the site, which is home to a huge, rapidly-growing knowledge base as well as an enthusiastic community of customers. Initially, ski, camp, and climbing equipment and clothing were Backcountry’s focus. While the lion’s share of its sales were jackets, pants, hats, and accessories, the company was better known for equipment, such as skis, snowboards, bindings, boots, backpacks, tents and sleeping bags. As implied by the name, touring equipment was, and still is, a core category, but the company has added many new product groups since the ‘90s, including mountain biking, kayaking, fly fishing, and later stand-up paddleboarding and even surfing. These days, Backcountry.com carries gear for every season, every climate, and every type of terrain on earth. It also features quality apparel from little-known brands around the world that its buyers have located in their search for intriguing new products. Backcountry has always relied heavily upon an outdoor-savvy staff. One of its founders, Jim Holland, was an Olympic ski jumper. Pro snowboarders and sponsored skiers work in merchandising and marketing. Copywriters regularly miss days to compete in mountain bike races. Even the CEO is an accomplished climber. Expertise and authenticity have always been priority at Backcountry.com, and it shows in every aspect of the site and the culture. From humble beginnings in a garage to one of the most trusted outdoor retailers in the world, Backcountry.com has come a long way in the last 19 years. Hard work and business savvy were key components, but it was passion for the outdoors that made Backcountry.com what it is today.

Our gear is just as good or better than anything else out there. Hit it hard, love it, and break it, and then tell us how to make it better than ever. 

Backcountry.com

Backcountry.com’s first sale, an avalanche beacon, shipped from a garage in a small town in Utah in 1996. With hard work, perseverance, and a serious passion for the outdoors, that garage marked the beginning of a real success story.
 
Nearly 20 years later, Backcountry.com has grown dramatically, but has stayed true to its roots and core values. Employees are encouraged to ride their bikes at lunch and take off to ski on powder days. This authentic outdoor passion is immediately evident on the site, which is home to a huge, rapidly-growing knowledge base as well as an enthusiastic community of customers.
 
Initially, ski, camp, and climbing equipment and clothing were Backcountry’s focus. While the lion’s share of its sales were jackets, pants, hats, and accessories, the company was better known for equipment, such as skis, snowboards, bindings, boots, backpacks, tents and sleeping bags. As implied by the name, touring equipment was, and still is, a core category, but the company has added many new product groups since the ‘90s, including mountain biking, kayaking, fly fishing, and later stand-up paddleboarding and even surfing. These days, Backcountry.com carries gear for every season, every climate, and every type of terrain on earth. It also features quality apparel from little-known brands around the world that its buyers have located in their search for intriguing new products.
 
Backcountry has always relied heavily upon an outdoor-savvy staff. One of its founders, Jim Holland, was an Olympic ski jumper. Pro snowboarders and sponsored skiers work in merchandising and marketing. Copywriters regularly miss days to compete in mountain bike races. Even the CEO is an accomplished climber. Expertise and authenticity have always been priority at Backcountry.com, and it shows in every aspect of the site and the culture.
 
From humble beginnings in a garage to one of the most trusted outdoor retailers in the world, Backcountry.com has come a long way in the last 19 years. Hard work and business savvy were key components, but it was passion for the outdoors that made Backcountry.com what it is today.

Costa

For almost thirty years, Costa del Mar has been producing high-performance sunglasses that have been used and endorsed by professional sailors, military pilots, race car drivers, alpine adventurers, and even marine explorer Jacques Cousteau. Recently, Costa del Mar's patented 580 lenses have generated a lot of buzz in the pro fishing community; utilizing innovative technology,  these lenses block yellow light to  enhance vision, deepen colors, and sharpen contrast to an astonishing degree. All Costa Del Mar's lightweight lenses (both glass and polycarbonate) include highly effective polarization to cut glare off of bright surfaces, full UV protection to shield your peepers, and anti-reflective coatings to improve visual acuity and reduce eye fatigue. The result is dawn-to-dusk comfort on snow, on water, or wherever your adventures take you.

Shop Costa del Mar sunglasses for men & women at Backcountry. Choose from over 100 frames of Costa polarized sunglasses of timeless and hit styles.

Costa Del Mar - Sport & Casual Sunglasses

Backcounty.com has a great selection of Costa del Mar sunglasses for men & women. Including Costa polarized sunglasses, with over 100 frames to choose from.

Hydro Flask

Find great deals on Hydro Flask bottles & accessories at Backcountry.com. Choose from a wide selection, including 18oz, 24oz, 40oz, narrow and wide mouth bottles. 

Hydro Flask - Narrow & Wide Mouth Water Bottles

Simms

If you know fly fishing, then you know Simms. Shop Backcountry for Simms fishing gear and apparel, including shirts, vests, footwear, and waders.

Simms - Fishing Gear & Apparel

Orvis

Shop Orvis on Backcountry. Expertly curated outdoor gear and clothing for the adventurer in you, from big brands to the small and undiscovered. 

YETI

Shop YETI  coolers, tumblers, and gear at Backcountry. YETI  products are built for extreme conditions, including quality insulation and durability.

YETI - Coolers, Tumblers, and Gear

Shop YETI on Backcountry. Expertly curated outdoor gear and clothing for the adventurer in you, from big brands to the small and undiscovered. 

Smith

Smith Optics was founded in the early 1960s by Bob Smith, a hard-charging skier with a problem—his goggles kept fogging up. An orthodontist by trade, he put his skills to work and created the first goggle with sealed double lens and breathable, ventilating foam lining. Since this beginning, Smith has continued to lead the industry with not only innovative technology, but with cutting-edge style; its mission, in its own words, is to “make great days better.” Smith’s factory in Clearfield, Utah, focuses on three product lines: sunglasses, goggles, and helmets. Smith sunglasses combine leading technology with the latest fashion to create the ultimate eyewear. Lens materials range from Techlite polarized glass, the lightest-weight glass on the market, to Carbonic TLT, the most impact-resistant, optically correct polycarbonate. All Smith lenses feature a multi-layer lens construction, and many also include built-in polarization that filters out 99% of glare off reflective surfaces. Polarchromic sunglasses combine this polarization with UV sensitivity that enables them to automatically adjust its tint in response to changing light conditions. Smith’s ChromaPop technology offers the ultimate color definition—after you Pop, you’ll never go back. Smith’s innovations extend to its frames, too, in both materials and design. Smith’s groundbreaking Pivlock and Interlock interchangeable technology allow for easy lens swaps for different settings and conditions. Its Evolve frames are 53% bio-based, made in part from easily renewable castor plants. Other frame materials include light and flexible Grilamid nylon, rich handcrafted acetate, and lightweight, durable metals. Smith’s goggles for snow and moto sports offer different levels of performance to meet all needs and budgets. Leading the way is Smith’s growing I/O line of goggles with interchangeable lenses that offer the ultimate in flexibility. Polarchromic technology accommodates changing conditions over the course of a day or a week, from stormy mornings to sunny bluebird afternoons. As in its sunglasses, Smith’s goggles offer exceptional distortion-free optics and reliable impact resistance. True to its roots, Smith’s goggles continue to emphasize fog-free vision. Whether utilizing impeccably designed ventilation or battery-powered Turbo fans to clear moisture, Smith goggles enable you to see clearly no matter how hard you’re working. The ventilation systems are enhanced by innovative tech like the Fog-x lens treatment that's etched into the lens, so it won't wear off like other anti-fog coatings. First and foremost, Smith ski and snowboard helmets are designed with safely in mind. But as might be expected, the helmet-goggle interface is also a significant focus. Helmets are designed to match curve of a goggle frame, which allows precise alignment with ventilation channels in goggle and helmet. And for those who like to rock out when they’re making turns, Smith offers the latest in audio options from Skullcandy. These days you’ll see Smith helmets on bikers, too. Its cutting-edge, award-winning Forefront mountain bike helmet uses Aerocore construction and Koroyd to create one of the lightest, most protective helmets on the market.

Find good deals on a great selection of Smith optics eyewear and helmets at Backcountry.com. Including Smith goggles and sunglasses for ski and snowboarding.

Smith Optics - Sunglasses & Goggles

Smith produces high-end eyewear for demanding and stylish athletes. Smith is as well known for its diverse line of fashion and performance sunglasses as it is for its goggles. Their innovative Slider Series was the first interchangeable lens to show up en masse at bike race start lines and Spring skiing lift lines. Smith snow goggles are technically advanced to meet the needs of different lighting conditions.  Smith's continuous innovation and style has made their eyewear the choice of action-sport athletes worldwide.

Smith Optics was founded in the early 1960s by Bob Smith, a hard-charging skier with a problem—his goggles kept fogging up. An orthodontist by trade, he put his skills to work and created the first goggle with sealed double lens and breathable, ventilating foam lining. Since this beginning, Smith has continued to lead the industry with not only innovative technology, but with cutting-edge style; its mission, in its own words, is to “make great days better.”
 
Smith’s factory in Clearfield, Utah, focuses on three product lines: sunglasses, goggles, and helmets. Smith sunglasses combine leading technology with the latest fashion to create the ultimate eyewear. Lens materials range from Techlite polarized glass, the lightest-weight glass on the market, to Carbonic TLT, the most impact-resistant, optically correct polycarbonate.
 
All Smith lenses feature a multi-layer lens construction, and many also include built-in polarization that filters out 99% of glare off reflective surfaces. Polarchromic sunglasses combine this polarization with UV sensitivity that enables them to automatically adjust its tint in response to changing light conditions. Smith’s ChromaPop technology offers the ultimate color definition—after you Pop, you’ll never go back.
 
Smith’s innovations extend to its frames, too, in both materials and design. Smith’s groundbreaking Pivlock and Interlock interchangeable technology allow for easy lens swaps for different settings and conditions. Its Evolve frames are 53% bio-based, made in part from easily renewable castor plants. Other frame materials include light and flexible Grilamid nylon, rich handcrafted acetate, and lightweight, durable metals.
 
Smith’s goggles for snow and moto sports offer different levels of performance to meet all needs and budgets. Leading the way is Smith’s growing I/O line of goggles with interchangeable lenses that offer the ultimate in flexibility. Polarchromic technology accommodates changing conditions over the course of a day or a week, from stormy mornings to sunny bluebird afternoons. As in its sunglasses, Smith’s goggles offer exceptional distortion-free optics and reliable impact resistance.
 
True to its roots, Smith’s goggles continue to emphasize fog-free vision. Whether utilizing impeccably designed ventilation or battery-powered Turbo fans to clear moisture, Smith goggles enable you to see clearly no matter how hard you’re working. The ventilation systems are enhanced by innovative tech like the Fog-x lens treatment that's etched into the lens, so it won't wear off like other anti-fog coatings.
 
First and foremost, Smith ski and snowboard helmets are designed with safely in mind. But as might be expected, the helmet-goggle interface is also a significant focus. Helmets are designed to match curve of a goggle frame, which allows precise alignment with ventilation channels in goggle and helmet. And for those who like to rock out when they’re making turns, Smith offers the latest in audio options from Skullcandy. These days you’ll see Smith helmets on bikers, too. Its cutting-edge, award-winning Forefront mountain bike helmet uses Aerocore construction and Koroyd to create one of the lightest, most protective helmets on the market.

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Fly Fishing

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