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Ultimate Direction

Ultimate Direction Brand

In 1979, a 19-year old trail runner made himself a waist pack that held two bicycle water bottles. It was the first hydration pack ever made, and Ultimate Direction was born. As the years went on, they developed many other firsts, including the baffled hydration bladder, which they incorporated into packs. Since its humble beginning, Ultimate Direction has continued to design innovative products to help trail runners, adventure racers and Nordic skiers meet their goals.

Ultimate Direction

Ultimate Direction Endeavor Hydration Belt

The Ultimate Direction Endeavor Hydration Belt is a vast improvement over the neon-pink fanny pack that your mom used to store her banana clips and sunscreen in when she went out for a jog around the block.

* Available Sizes:XS, M, L
Sale from
$27.97

Ultimate Direction Strider Hydration Pack - Women's

With the Ultimate Direction Strider Hydration Pack toting your water and extra calories, you're all set for a safe and comfortable trail run.

Available Sizes:20oz
Sale from
$25.17

Ultimate Direction Access Hydration Waist Pack - 20oz

Simple morning hikes or five-mile trail runs don't require a lot of luggage; keep it fast and light, and yet make sure you have the essentials, when you strap on the Ultimate Direction Access Hydration Waist Pack.

Available Sizes:20oz
Sale from
$19.57

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