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You dawn patrol before work, hit the trail in the afternoon, and find solitude in the wilderness. We know. We're out there, too. So when it came to developing our own line of outdoor apparel and equipment, we didn't think like a company, we thought like the obsessive outdoor addicts that we are. We tapped into our collective experience, expertise, and passion. We tested, tested, and tested some more. The result? A line of premium gear that is as good or better than anything else out there, and we priced it low because it seemed like the right thing to do. Hit it hard, love it, break it. If you don't, we will.

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