Item # SLB0002

Skratch Labs Everyday Hydration Mix

4 5

4 Reviews

Current Color

Detail Pics

left

right

The Everyday Hydration Mix from Boulder, Colorado-based Skratch Labs wasn't born out of a desire to fill a product gap in the increasingly crowded sports nutrition market; it was created on hotel countertops and in the kitchens of tour buses as a solution for a growing problem. The year was 2009, and Dr. Allen Lim was working for Garmin-Slipstream. His riders complained constantly of headaches and were plagued with stomach problems stemming from improper hydration. But, the problem didn't stem from not drinking enough, rather that the riders weren't putting the right fluids in their bodies, and the results were painful and immediately apparent.

Unlike many sports drinks, which are formulated around electrolyte or caloric replenishment before or during exercise, the Everyday Mix focuses on a pre-emptive hydration strike to ensure your body's sodium levels are optimized before physical exertion. Lim discovered that the rampant headaches that were plaguing his whining pro riders were not induced by a lack of fluids, but from a lack of sodium -- a very typical symptom of dehydration. Essentially, your kidneys regulate fluid retention based on the body's concentration of sodium. When sodium concentration is high, your body is forced to hold on to that fluid to dilute it. But when your sodium levels get too low (ie: through sweat loss), the opposite happens and your kidneys must expel that fluid. Lim's mix is designed to keep your body's sodium balance carefully regulated, maintaining hydration while also slowing diuresis. With diuresis slowed, you'll be able to pre-hydrate and drink more before a race without needing to make those three inopportune bathroom breaks right before your call-up. If these concepts around a sodium-based formula sound familiar, that's because they are -- Lim's drink mix contains nearly four times the amount of sodium in many convenience-store sports drinks, putting it on par with emergency-grade rehydration salt formulas like Pedialyte, and those used by the World Health Organization to combat severe dehydration.

The athletes that helped Lim develop the Everyday Mix weren't just complaining of headaches. They were also suffering from severe stomach bloating and flavor fatigue. The second half of Lim's solution was to ensure his drink was easy and pleasurable to consume day in and day out. To accomplish this, every ingredient from the Everyday Mix is naturally occurring or naturally sourced from real fruit, which ensures you're not putting anything in your body that's been chemically formulated or enhanced. In short, if it wasn't here on this earth before you were, Dr. Lim and his team refused to use it. The ingredients are: sucrose, sodium citrate, glucose, potassium citrate, magnesium citrate, freeze dried lemons and limes, citric acid (from pure lime juice), and ascorbic acid. Notice the pronounced absence of the 'natural flavors' found in so many other sports drinks. Part of what makes the Everyday Mix so uniquely palatable even during prolonged periods of exercise and constant re-hydration is the lack of a savoring agent. Generally, chemically-derived flavoring agents like those ominous natural flavors tend to remain on your palate, causing flavor fatigue, and in larger doses, wreak havoc on your gut. The Everyday Mix uses real lemons and limes, which are freeze-dried and pounded into powder. This creates a refreshing, super-clean flavor that's easy on your stomach without a lingering aftertaste that wears out its welcome long into your race. This ensures you're not just getting a 'flavor' of lemon and lime, you're getting actual lemons and limes in the mix. This is one of the many fundamental breakthroughs behind the Skratch Labs drink mixes. Whether you're staying hydrated during a 24-hour endurance race, or re-hydrating after a grueling criterium, they simply taste great.

Lim and his team created two drink mixes, optimizing each for different levels of physical exertion. This Everyday Hydration Mix has a slightly lower salt content, making it Skratch Labs' before exertion or off-bike mix, best used for the evening or hours before a race when it's critical to pre-hydrate. It's also slightly lower in calories, but higher in electrolytes to ensure your body is ideally equipped to perform. The drink's high absorption rate and smooth drinkability allow you to ingest large amounts of it without suffering any nasty digestive after-effects. This is also due in part to the drink's exceptionally low levels of acidity, and lack of any chemically-enhanced flavors.

The Everyday Hydration Mix is available in an all-natural Lemon Lime flavor. Each one-pound package should provide approximately twenty (23 grams dry), 500ml servings.

Terms And Conditions

This Usage Agreement (the "Agreement") governs your conduct while using various services on the web site Backcountry.com and its affiliate web sites (collectively, the "Site"). All references to "we," "us," and "our" shall mean Backcountry.com and all references to "you" and "your" shall mean the user of the Site and Site Services. This Agreement applies to various services and activities on the Site as well as to gear review and product ratings (collectively, "Site Services"). Please read this Agreement carefully.

BY ACCESSING, BROWSING, AND USING THE SITE, ANY SITE SERVICES AND OTHER SERVICES THEREIN, YOU AGREE TO BE BOUND BY THIS AGREEMENT AND ITS TERMS. IF YOU DO NOT AGREE TO THIS AGREEMENT OR ANY SUBSEQUENT MODIFICATION THEREOF, DO NOT ACCESS, BROWSE OR OTHERWISE USE THE SITE OR SITE SERVICES, INCLUDING THE SUBMISSION OF ANY REVIEWS OR COMMENTS.

Your use of the Site is governed by this Agreement and any other agreements and/or terms of use adopted by Backcountry.com and/or its affiliates. This Agreement shall govern in the event of, and to the extent of, any inconsistency with the Site. For more information on our privacy practices, read the Privacy Policy to understand our practices regarding the collection, use and disclosure of personal information on the Site and with respect to Site Services.

Any comments, reviews (including gear reviews and product ratings), posts, feedback, questions, answers, notes, messages, images, video, audio, materials, documents, data, graphics, ideas, suggestions or other communications (collectively, "User Content") you submit on the Site are not private or proprietary. By submitting User Content on or through the Site, you grant, assign and transfer to Backcountry.com all of your rights, title and interest, including without limitation, all intellectual property rights and moral rights, in and to such User Content. To the extent the preceding assignment and transfer is ineffective, you hereby grant Backcountry.com an irrevocable, royalty-free, worldwide, perpetual right and license to use, copy, modify, adapt, display, publish, archive, store, distribute, reproduce and create derivative works based upon such User Content, in any form, media, software or technology of any kind now existing or developed in the future.

By submitting such User Content on or through the Site, you are confirming that (a) you are the sole author of the User Content and the User Content originated with you and not copied in whole or in part from any other work; (b) you have obtained all necessary permissions associated with the User Content, including without limitation permissions relating to copyrights, trademarks, rights of publicity and/or rights of privacy; (c) the User Content does not contain hate speech or profanity and is not unlawful, threatening, abusive, harassing, tortuous, defamatory, vulgar, libelous, obscene, racially, ethnically or otherwise objectionable, an invasion of another's privacy, or otherwise in violation of this Agreement; (d) that you are not a minor and have the legal right and capacity to enter into and comply with this Agreement; (e) such User Content does not and will not, in any way, violate or breach any of the terms of this Agreement; and (f) Backcountry.com shall not in any circumstances be required to pay or incur any sums to any person or entity as a result of its use or exploitation of the User Content.

With respect to your conduct on the Site or while using the Site Services, you agree not to: (a) attempt to disguise the origin of any User Content transmitted to the Site Services whether through the Site or any third party site; (b) act in any manner that negatively affects other users' ability to use the Site and Site Services; (c) impersonate any person or entity, including without limitation, a manufacturer or owner of any product, or falsely state or otherwise misrepresent your affiliation with a person or entity; (d) interfere with the Site or Site Services, or servers or networks connected to the Site or Site Services, or disobey any requirements, procedures, policies, or regulations of networks connected to the Site or Site Services; (e) upload, post, or otherwise transmit any User Content that with respect to the Site Services: (i) is not relevant to the product, service, person or entity being reviewed; (ii) you do not have a right to transmit under any law or under contractual or fiduciary relationships (by way of example but not limitation, inside information, proprietary and confidential information learned or disclosed as part of employment relationships or under nondisclosure agreements); (iii) contains software viruses or any other computer code, files or programs designed to interrupt, destroy or limit the functionality of any computer software or hardware or telecommunications equipment; or (iv) is unsolicited or unauthorized advertising, promotional materials, "junk mail," "spam," "chain letters," "pyramid schemes," or any other form of solicitation.

By submitting any such User Content on or through the Site, you grant Backcountry.com permission to use your name, alias and any other information (as provided by you) to attribute such User Content to you. Without limiting the generality of the previous sentence, and subject to our Privacy Policy, you authorize Backcountry.com, its affiliates, and sublicensees to share the User Content across all affiliated Web sites, and to use your name and any other information in connection with its use of such User Content, as they may choose. You also grant Backcountry.com and its affiliates the right to use any material, information, ideas, concepts, know-how or techniques contained in such User Content. We are not responsible for the similarity of any of our Content or programming in any media to User Content submitted by you. Any and all rights granted in this section are granted without the need for any compensation to you in any form.

User Content does not reflect the views of Backcountry.com, and Backcountry.com does not represent or guarantee the truthfulness, accuracy, completeness, timeliness, integrity, quality or reliability of any User Content, nor does Backcountry.com endorse or support any opinions expressed in any User Content. In no event shall Backcountry.com have or be construed to have any responsibility or liability for or in connection with any User Content, Any gear reviews and/or product ratings submitted on the Site, if displayed, are displayed for entertainment and informational purposes only. Under no circumstances will Backcountry.com be liable in any way for any User Content, including but not limited to, any errors or omissions in any User Content, or for any loss or damage of any kind incurred as a result of the use of any User Content posted, emailed or otherwise transmitted via the Site or Site Services.

If Backcountry.com determines, in our sole and absolute discretion, that you or any User Content you submit violates this Agreement, we reserve the right, at any time, without notice and without limiting any and all other rights Backcountry.com may have under this Agreement, to: (a) refuse to allow you to submit further User Content; (b) remove and delete your User Content; (c) revoke your registration and right to use the User Content Submission Features; and (d) use any technological, legal, operational or other means available to enforce the terms of this Agreement, including, without limitation, blocking specific IP addresses or deactivating your registration, access to the Site and Site Services using your e-mail address, and your user name and password. Without limiting the foregoing, once User Content is submitted to the Site, Backcountry.com may take any or no action with respect to such User Content, including without limitation, deleting, editing, modifying, rejecting, or refusing to post such User Content, but is under no obligation to offer you the opportunity to edit, delete or otherwise modify User Content once it has been submitted. Backcountry.com shall have no duty to attribute authorship of User Content to you and shall not be obligated to enforce any form of attribution by third parties.

If, despite the foregoing assignment and transfer of rights in the User Content, it is determined that you retain moral rights (including the rights of attribution or integrity) in the User Content, you hereby declare that: (a) you do not require that any personally identifying information be used in connection with the User Content or any derivative works of or upgrades or updates thereto; (b) you have no objection to the publication, use, modification, deletion and exploitation of the User Content by Backcountry.com or its licensees, successors or assigns; (c) you forever waive and agree not to claim or assert any entitlement to any and all moral rights of an author in any of the User Content; and (d) you forever release Backcountry.com, and its licensees, successors and assigns from any claims that you could otherwise assert against Backcountry.com by virtue of any such moral rights.

You are prohibited from violating the security of any system or network compromising the Site or the Site Services, including but not limited to the following: (a) unauthorized access to or use of data, systems, or networks, including any attempt to probe, scan or test the vulnerability of the Site or Site Services or to breach security or authentication measures; (b) unauthorized monitoring of data or traffic on the Site or of the Site Services; (c) interference with the Site or Site Services including without limitation, any type of flooding technique or deliberate attempt to overload the system such as denial or service attacks; (d) forging of a message header or any part of a message header; or (e) using manual or electronic means to avoid any use or access limitation placed on this Site or the Site Services. Such violations may result in criminal or civil liability.

Backcountry.com reserves the right to report any activity or persons that Backcountry.com suspects has violated any law or regulation to appropriate law enforcement officials, regulators, or other appropriate third parties (including the disclosure of appropriate subscriber information). Backcountry.com may also cooperate with appropriate law enforcement agencies to assist in the investigation and prosecution of any illegal conduct. Indirect or attempted violations of this Agreement and actual or attempted violations thereof by a third party on behalf of any user shall be considered violations of this Agreement by such user.

BACKCOUNTRY.COM DOES NOT ENDORSE THE USER CONTENT, IS NOT RESPONSIBLE FOR THE USER CONTENT AND SPECIFICALLY DISCLAIMS ANY RESPONSIBILITY OR LIABILITY TO ANY PERSON OR ENTITY (INCLUDING, WITHOUT LIMITATION, PERSONS WHO MAY USE OR RELY ON SUCH USER CONTENT) FOR ANY LOSS, DAMAGE (WHETHER ACTUAL, CONSEQUENTIAL, PUNITIVE OR OTHERWISE), INJURY, CLAIM, LIABILITY OR OTHER CAUSE OF ANY KIND OR CHARACTER BASED UPON OR RESULTING FROM ANY USER CONTENT PROVIDED THROUGH THIS WEB SITE.

Share your thoughts

What do you think of the